PRIVACY POLICY
INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA, in application of the current regulations on the protection of personal data, informs that the personal data collected through the websites https://www.turismoregiondemurcia.es/ and https://www.itrem.es are included in specific automated processing systems for users of the services of INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA.
The data is processed for the purposes of analyzing user visits, traffic, and navigation, in accordance with the Cookie Policy, responding to information requests through the contact form and other sections, managing the sending of informational communications expressly requested by the user, maintaining the commercial relationship, and carrying out information, training, advisory tasks, and other activities of INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA.
Additionally, the data will be processed to manage the operation of the chatbot available at https://www.turismoregiondemurcia.es/, its training, and improvement as indicated in the Legal Notice.
The data will be shared with those entities necessary solely to fulfill the aforementioned purposes.
INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA adopts the necessary measures to ensure the security, integrity, and confidentiality of the data in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council, of April 27, 2016, on the protection of natural persons concerning the processing of personal data and the free movement of such data, and Organic Law 3/2018, of December 5, on the Protection of Personal Data and Guarantee of Digital Rights.
Users may at any time exercise their rights of access, objection, rectification, cancellation, limitation, and portability recognized by the aforementioned regulations by sending an email to comunicacion@murciaturistica.es or by mail to: Avd Juana Jugan, Nº2 (CCT building), Postal Code 30006 - Murcia (Murcia).
The user declares that all data provided is true and correct and undertakes to keep it updated, notifying INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA of any changes.
Purpose of Personal Data Processing
At INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA, we will process your personal data for the following purposes:
1. In case of contracting the goods and services offered through https://www.turismoregiondemurcia.es/ and https://www.itrem.es, to maintain the contractual relationship, adopt pre-contractual measures, as well as manage, administer, provide, and improve the service and comply with our legal obligations.
2. Sending requested information through the forms available at https://www.turismoregiondemurcia.es/ and https://www.itrem.es.
3. Sending newsletters, as well as commercial communications of promotions and/or advertising from https://www.turismoregiondemurcia.es/, https://www.itrem.es, and the sector.
4. Improving the chatbot's training and operation.
We remind you that you can revoke your consent to receive commercial communications by any means at any time by sending an email to the previously indicated address. For users who have previously contracted the services of INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA, we may send such communications based on our legitimate interest, provided they relate to activities, products, or services previously contracted from INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA, without prejudice to your right to object at any time.
How long are collected personal data stored?
The provided personal data will be stored as long as the commercial relationship is maintained or until its deletion is requested and during the period in which legal responsibilities may arise from the provided services.
If subscribed to our newsletters, the data will be kept indefinitely.
Regarding data entered in the chatbot, conversations will only be stored in the user¿s browser for a period of thirty days. The remaining data will be properly dissociated or anonymized, unlinked from any user, and used for training and improving the service.
Recipients
The data will not be shared with any third party outside INSTITUTO DE TURISMO DE LA REGIÓN DE MURCIA, except where legally required or necessary for the fulfillment of contracted services.
